Custom enterprise mobile apps have become a crucial part of digital transformation. When deployed strategically, these applications can streamline business processes, enhance productivity, and significantly transform a business. To truly appreciate and adopt these custom mobile apps, it’s essential to understand how they are vital to unlocking unrealized business potential.
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Benefits of Custom Mobile Apps in Large Enterprises
Connecting Field Service Technicians and Back Office Staff
The number one advantage of adopting mobile apps is seamlessly bridging the gap between field service technicians and back-office employees. While in the field and on the move, technicians can access job details, customer history, troubleshooting guides, and other necessary information and documentation, enabling them to provide better support and service on-site. They can also update service statuses, request parts, and upload photos of completed jobs in real-time.
Similarly, back office employees can effectively monitor field activities, align with customer-facing operations, and address issues swiftly.
This connection between front and back offices enhances coordination and boosts overall productivity.
Recently, rSTAR Technologies worked with a Fortune 500 Manufacturer to strengthen the connection between their back office and the field by extending the full functionality of their ERP and database to service technicians. We deployed app solutions to improve connectivity and reduce time-consuming manual reporting. Our field service app solutions helped the manufacturer reduce technicians’ time-in-field by 20%, elevated the quality of service delivered, increased CSAT, and boosted growth.
Check out the comprehensive case study.
Automating Processes for Efficiency
Business automation is a game changer, and mobile apps are at the forefront of this revolutionary technology. Mobile apps help organizations automate routine tasks and save valuable employee time for more strategic activities.
For instance, a manufacturing company can deploy an inventory management app to help them automate stock tracking, order processing, and supply chains. This level of automation can help enterprises reduce human errors and increase operations efficiency, ultimately elevating productivity, growth, and profitability.
Reducing Days Sales Outstanding (DSO)
Managing DSO is another critical area where field service mobile apps make a substantial difference for large enterprises. Companies can use mobile platforms to improve sales, fast-track invoicing, ensure quicker payment processing, and facilitate ticket resolutions. Such solutions reduce the time spent on sales and supply chain administrative tasks and improve cash flow.
Consider a scenario where a large manufacturing company integrates a custom mobile app that allows sales reps to generate invoices and process the transaction immediately after closing a deal. This reduces the time between sale and payment from weeks to days.
Enhancing Customer Service and Experience
Customer experience is the cornerstone of every successful enterprise; the better the CX, the higher the customer satisfaction, retention rate, loyalty, and advocacy.
Mobile apps are crucial in elevating CX by providing seamless and efficient customer service channels. These applications help customers to easily track service requests and receive real-time updates on their orders and support tickets.
For instance, an energy company can develop a mobile app where customers can manage their accounts, pay bills, report service issues, and get instant resolutions via live chat.
Enhancing Sales and Marketing Efforts
Mobile apps provide a direct channel to customers, significantly boosting sales and marketing. A well-developed and customized mobile app with features like push notifications, personalized offers, and in-app purchases can increase customer engagement and drive higher sales volumes.
Additionally, mobile apps can help gather valuable customer data, enabling enterprises to tailor their marketing strategies to meet customers’ specific needs and preferences.
Here is a typical example.
A manufacturing company can create a mobile app where customers can browse inventory, schedule demos, and receive special offers. The app can also gather user data to enhance personalized marketing.
Improving Data and Decision-Making
Real-time access to data can make a massive difference in improving decision-making. Custom mobile apps provide business leaders instant access to real-time key performance indicators, analytics, and reports, regardless of location. For instance, a manufacturing company can use a mobile app to track production data, inventory levels, and supply chain metrics.
This data accessibility allows for more agile and timely decision-making, enabling companies to quickly adapt to market changes and capitalize on new opportunities.
Streamlining Supply Chain Management
Effective supply chain management drives business success. Mobile apps can play a vital role in streamlining supply chain processes and improving the experience of the supply chain staff, vendors, and customers.
Enterprises can deploy supply chain management apps to track shipments, monitor inventory levels, and manage supplier relationships in real-time. This level of visibility and control improves supply chain operations output, reduces cost, and improves overall efficiency.
Facilitating Remote Work and Collaboration
For large organizations with remote workers, mobile apps can be crucial in maintaining productivity and collaboration. Custom mobile apps designed for team communication, project management, and document sharing help remote employees to work effectively. They foster a collaborative environment where remote team members can easily share ideas, track progress, and stay connected.
This connectivity and improved collaboration opportunity boosts overall productivity and output.
Ensuring Security and Compliance
Incorporating mobile apps into the tech stack of an enterprise enhances security and compliance measures.
Companies can design and develop custom mobile apps with robust security features like encryption, multi-factor authentication, and secure data storage, ensuring the protection of sensitive business information.
Furthermore, mobile apps can help businesses comply with industry regulations by providing automated compliance checks and audit trails.
Boosting Employee Productivity and Engagement
Employee engagement and productivity are crucial for business success. Organizations can design mobile apps for employee self-service, training, and development.
Custom apps that provide access to company training materials, HR resources, performance feedback, and career development resources can empower employees to take charge of their growth and development. This sense of control can improve productivity, job satisfaction, work-life balance, and turnover rates.
Driving Innovation and Competitive Advantage
Mobile apps enable companies to experiment with new ideas, gather feedback quickly, and iterate on their offerings, ensuring they stay innovative, future-ready, and competitive.
A manufacturing organization can launch a mobile app that allows customers to participate in beta testing of new products and provide feedback. This approach to product development helps the company innovate based on actual user insights.
Unlock Success with Our Custom Mobile App Development Solution
By investing in app development services, your company can unlock new levels of efficiency, productivity, and innovation, positioning itself for sustained growth and competitiveness.
At rSTAR Technologies, we help organizations accelerate their growth with our custom app development solution. Our team of app development experts provides full-cycle support for your applications, from conceptualization to complete development and deployment.
Reach out to find out how we can help you.
