Enhance Utility CX with
Custom AI

Why Generic LLMs Fall Short for Utilities

Generic AI models lack the specialized knowledge and context required for the unique complexities of the utility sector.

Lacking Domain Knowledge

Generic AI models don’t understand utility-specific terminology,
processes, and regulations that are critical for meaningful customer
interactions.

Problem: When customers ask about “net metering” or “demand charges,”
generic AI may provide irrelevant or incorrect information.

Complex Billing & Rate Structures

Utilities have unique tariff structures, seasonal variations, and regulatory
compliance requirements that generic models cannot accurately
interpret.

Problem: Standard AI will struggle to explain tiered rates, time-of-use billing, or
regulatory surcharges, leading to customer confusion.

Compliance & Regulatory Risks

Utility communications are subject to strict regulatory requirements that generic AI models aren’t configured to understand or comply with.

Problem: Without proper compliance protocols, AI responses could violate regulatory requirements or provide inaccurate information about critical services.

Built for Utility CX – Not Just Another Chatbot

Our LLMs are specifically fine-tuned for utilities, with deep domain knowledge and industry-specific training.

Domain-Focused Fine-Tuning

Our models are trained on millions of utility-specific data points, including customer interactions, technical documentation, and regulatory information.

Example: Net metering policies, demand response programs, outage classification

Context-Aware Intelligence

Our AI understands the complete context of utility operations, from billing cycles to outage management and service connections.

Example: Understanding the difference between planned outages vs. emergency situations

Compliance-First Design

Built from the ground up to adhere to utility regulatory requirements and maintain compliance in every interaction.

Example: Properly handling disconnection notices according to state regulations

Measurable Results from Real Deployments

Our AI solutions deliver quantifiable improvements in customer experience and operational efficiency.

25%

Reduction in call volume

50%

Faster email responses

75%

Cut in onboarding time

87%

Increase in chatbot satisfaction

Case Study: Major North American Utility

A major utility serving 2.4 million customers implemented rSTAR’s AI solution to enhance their customer service operations. Within 90 days, they saw a
dramatic improvement in customer satisfaction scores and significant operational efficiency gains.

Read the full case study →

Security Isn't Optional. It's Our Foundation.

Our comprehensive security framework ensures your data and customer information is protected at every level.

Compliance & Regulatory Alignment

Full compliance with NERC CIP, GDPR, CCPA, SOX, and industry-specific regulations to ensure your operations remain within guidelines.

End-to-End Encryption

All data is encrypted both in transit and at rest using industry-leading encryption protocols.

Audited Handling of Sensitive Data

Regular security audits and strict protocols for handling PII and CUI to maintain the highest standards of data protection.

Role-Based Access Control

Granular RBAC systems ensure that only authorized personnel can access sensitive customer and operational data.

Secure APIs & Integrations

Our integrations with your CIS, OMS, and WMS systems are built with security-first design principles.

Transparent AI Operations

Complete visibility into how our AI makes decisions with comprehensive logging and auditing capabilities.

Download Security Whitepaper

Transform CX with Secure, Intelligent AI

Our comprehensive security framework ensures your data and customer information is protected at every level.

Enhanced Customer Experience

Deliver personalized, accurate responses that build customer trust and satisfaction across all channels.

Safer Compliance & Regulatory Alignment

Ensure all customer communications maintain regulatory compliance through AI that understands your specific requirements.

Faster Time-to-Value

Regular security audits and strict protocols for handling PII and CUI to maintain the highest standards of data protection.

Increased Operational Efficiency

Reduce handling times and automate routine inquiries, allowing your team to focus on high-value interactions.

Reduced Operational Risk

Minimize the risk of incorrect information with AI that’s specifically trained on your policies and procedures.

Data-Driven Insights

Gain valuable insights into customer needs and operational patterns through comprehensive analytics.

Choose the Utility AI Partner That Understands Trust

Let rSTAR help you deliver secure, intelligent AI for customer service that builds trust, enhances satisfaction, and drives operational excellence.